Corporate Reputation

Kraft was named to the 2007/2008 Dow Jones Sustainability Index (DJSI) – both the World and North America lists. This is the second year Kraft is part of the DJSI World index and our third year on the North America list.

Kraft was named one of “Mexico’s Leading Companies” (Empresas Líderes de México) for 2007.  Kraft stood out in the areas of corporate image, customer service and corporate social responsibility.  The award was based on a survey of executives in Mexico by the Hay Group. 

Kraft Canada ranked number 10 among Canadian companies in the third annual corporate reputation survey by “Marketing Magazine.”

Kraft was named one of the 100 Best Corporate Citizens for 2008 by “Corporate Responsibility Officer” magazine in the US.

Kraft received a “Big Tick” award from Business in the Community in the United Kingdom.  The award was in the Supply Chain category for work with the non-profit organization, Rainforest Alliance.

Kraft in Venezuela was one of five companies recognized for outstanding corporate social responsibility in the first “Directory of Socially Responsible Companies” by the United States-Venezuela Chamber of Commerce.

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Brands

The Toblerone brand received a Gold Quill Award from the International Association of Business Communicators and a two Anvil Awards from the Public Relations Society of the Philippines for the brand’s National Thank You Day program in Manila.

The Philadelphia brand won a Global Effie Award from the American Marketing Association (AMA) for the “A Little Taste of Heaven” campaign. 

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Workplace

“Business Week Bulgaria” named Kraft number one in the food industry as part of their “Top 50 Most Dynamic Bulgarian Companies.”

Kraft was named one of 35 companies to be a “Top Company for Female Executives” by The National Association for Female Executives in the United States. 

“Essence” magazine named Kraft one of the “25 Great Places to Work” in the United States.

Kraft was recognized by the readers of US publication “Diversity/Careers in Engineering and Information Technology” as a “Best Diversity Company.”

Kraft Mexico was recognized as one of the top 60 “2007 Super Companies: A Place Where Everyone Wants to Work,” by Top Companies, sponsored by “Expansion Magazine” and audited by Price Waterhouse Coopers.

For the sixth time in seven years was named to “Working Mother” magazine’s annual list of “100 Best Companies” in the United States.

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Community Involvement

Kraft's health 4 schools community involvement program in the United Kingdom earned a bronze award at the Food and Drink Federation's (FDF) National Community Awards dinner.

Kraft received the “Community Partner Award” from United States non-profit organization LA’s Best for the Salsa Sabor y Salud community involvement program.

Kraft’s health 4 schools program received a “Big Tick” award from Business in the Community in the Raising Achievement in Young People category.

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