Grey Poupon® Mustard Presents Sizzling Specialty Cocktails
GLENVIEW, Ill. (July 2008) —On August 2nd, condiment lovers across the country will be
celebrating their favorite holiday of the year: National Mustard Day. There is one thing every
Mustard Day party needs in order to properly pay tribute to one of our most beloved dinner
accessories: a nice, ice-cold cocktail – with mustard, of course. Grey Poupon is here to help liven
up summer libations, introducing five, exciting specialty cocktails – all enhanced with the
flavorful kick of gourmet mustard. These mustard-ized recipes will help you and yours properly
toast Mustard Day 2008!
Instead of reaching for that ordinary glass of champagne, try the Ruby Red
“Grapefruit-ade.” This refreshing, tangy treat features ruby red grapefruit juice with a splash of
sparkling Rose wine. A dab of Grey Poupon Savory Honey Mustard provides a rich finish that is
sure to cool down even the hottest summer days.
For those in search of a drink that really packs a punch, look no further than the Tequila
Maria. This one-of-a-kind drink brings together three summertime favorites: beer, tequila and,
mustard. This unique blend is as easy to prepare as it is to enjoy. In a large glass, simply mix
beer, tequila and tomato juice with Grey Poupon Harvest Coarse Ground Mustard. Add a splash
of lime juice for a citrus kick. And, for an interesting aesthetic, garnish the tumbler with a dill
pickle spear and enjoy.
The Savory Pomegranate offers a fresh take on an old classic. Mix gin with
pomegranate juice and finish with the flavorful punch of Grey Poupon Savory Honey Mustard.
Simultaneously tart, and surprisingly sweet, this drink could also be enjoyed without alcohol.
Simply omit the gin.
There are two other cocktail alternatives for those looking to pass the Grey Poupon in a
glass this summer. The Barracuda and the Cerveza Preparada offer up decidedly different—
but equally enjoyable—flavors. The Barracuda offers a taste of the tropics, mixing pineapple
juice, rum and a touch of Grey Poupon Savory Honey Mustard, while the Preparada pairs beer
and tomato juice with Grey Poupon Hearty Spicy Brown Mustard in a notably zestier
indulgence.
No matter what the occasion, just add a little mustard to heat up cool summer cocktails.
Please remember to enjoy your summer the safe way and always drink responsibly. For
additional recipes and information, visit www.greypoupon.com.
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Contact:
Angela Betancourt
abetancourt@hunterpr.com
Michael Lamp
mlamp@hunterpr.com
212-679-6600
Joyce Hodel
jhodel@kraft.com
847-646-6938
About Kraft Foods
Kraft Foods (NYSE:KFT) is one of the world’s largest food and beverage companies, with 2007 revenues of more than $37 billion. For more than 100 years, Kraft has offered consumers delicious and wholesome foods that fit the way they live. Kraft markets a broad portfolio of iconic brands in more than 150 countries, including nine brands with revenues exceeding $1 billion: Kraft cheeses, dinners and dressings; Oscar Mayer meats; Philadelphia cream cheese; Maxwell House coffee; Nabisco cookies and crackers and its Oreo brand; Jacobs coffees; Milka chocolates and LU biscuits. Kraft is a fully independent company and is listed in the Standard & Poor’s 100 and 500 indexes. The company is a member of the Dow Jones Sustainability Index and the Ethibel Sustainability Index. For more information, visit the company’s web site at www.kraft.com.